EVA & MIRNA CONCEPT STORE
Client: Podravka d.d
Brands: Eva and Mirna
Task: Redesign an old store in the city of Rovinj. Moving a brand from budget to premium segment.
How do we rate this client: Very good, cool brand managers.
How to redesign an old market store in the city of Rovinj? We had to change perception of the store and the brand. We combined old traditional motives with new modern lines. Our inspiration come from retro trade shows where Mirna brand participated for many years from now. We hope that we made a new value for the brand and also for the city of Rovinj.